Over the last four years, I have created branded content for many and varied brands, from different sectors and industries, in a role that includes the production of written advertorial, as well as social media content.

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The 'social' aspect includes instagram 'reels', which have evolved to become an increasingly important part of the social media marketing landscape.

 

Having adapted my 'sponsored post' package to encompass short-form video alongside standard imagery, it has been possible to tap into the huge engagement potential that comes when high quality video and 'trending audio' align.

 

Some examples of recent sponsored blogs and 'reels' are below.